The influence of fashion bloggers.

A new fashion revolution is going on. You need to forget Kate Moss and Cheryl Cole-the most established brands from Chanel to Topshop are getting all the more desperate to let blogonistas everywhere wear their clothes to pose as new muses.

No longer is it a niche group of women searching for a new way to release their passion for fashion. They have ultimately become a major influence to the fashion industry. Marc Jacob's paid a huge tribute to the blogger 'Bryanboy' by naming a handbag 'BB' in his A/W 08 collection. Luella Bartley reported last week that after the shows her first port a call is always the blogosphere world, her priority to sense the blogger opinions.
Designers are seeing it as a new way to reach out to young girls, they see the new Prada bag on their favorite blogger, a normal girl and they want to copy.

Being able to keep a faster finger on the fashion pulse is instantly appealing to everyone and with the idea of new fashion icons developing daily with original ideas of how to dress, general news and updates on their own day to day routines keeps readers hooked and clicking frequently.
For Four weeks were going to introduce you to the top four blog's we feel you should be scrolling your mouse over and hopefully they will inspire your 'daily outfits'.